We can consider values as culturally objectified abstract ideas of phenomena. Such ideas are of lasting significance to the satisfac-tion of needs of political subjects. These ideas are a subjective reflec-tion of the objective needs of social subjects; they express the subject’s attitude toward its own needs. Therefore it seems right to call values ideas of needs. All values whether they are ideas (models) of activities or ideas of social relations or abstract ideas or specific objects which are needs in themselves are according to this approach ideas of needs. The last are ideas of needs in the strictest sense of the word. Therefore they may be called primary values for they serve an essential motivating function.